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Day 1 – Wednesday, 2 August 2023 (7 to 11 p.m.): Welcome reception & guided tour of the Buonconsiglio Castle

Buonconsiglio Castle, Trento

For more information about the venue, please visit its dedicated webpage

Day 2 – Thursday, 3 August 2023 (8 a.m. to 5 p.m.): Prognosfruit 2023 Conference

Melinda C.O.Ce.A cooperative, Taio

Please note that simultaneous translation in Italian, English, French, and German will be available.

The event will be moderated by Mike Knowles (Fruitnet Europe).

In partnership with

8:15-9:00 Welcome and registration
9:00-9:30 Opening remarks Luc Vanoirbeek (Copa Cogeca), Ennio Magnani (APOT/Assomela), Maurizio Fugatti and Giulia Zanotelli (Autonomous Province of Trento)
9:30-9:50 Apple forecast 2023/2024 Philippe Binard (WAPA)
9:50-10:20 Fresh apple market outlook 2023/2024 Helwig Schwartau (AMI)
10:20-10:30 Specific market segment’s perspective: processing outlook Klaus Heitlinger (Association of the German Fruit Juice Industry – VdF)
10:30-11:00 Break
11:00-11:15 Pear forecast 2023/2024 Philippe Binard (WAPA)
11:15-11:30 Fresh pear market outlook 2023/2024 Helwig Schwartau (AMI)
11:30-12:15 International apple and pear perspectives
– Eastern Europe and Central Asia Andriy Yarmak (FAO)
– Other countries (USA, China, India) Todd Fryhofer (WAC), Jeff Correa (USA Pears), Paul Lu (CFNA), and Tarun Arora (IG International)
12:15-13:00 Apple and pear qualitative review: roundtable with representatives from leading countries
13:00-14:30 Lunch
14:30-14:50 Organic market growth perspective Gerhard Eberhoefer (EBF/VIP)
14:50-16:00 Listening to customers and consumer expectations Stefan Weist (REWE), Claudio Mazzini (COOP ITALY), and Roberto della Casa (Agroter)
16:00-16:10 Details on upcoming activities, including the technical visits Alessandro Dalpiaz (APOT)
16:10-16:20 Prognosfruit 2024 announcement
16:20-16:30 Closing Luc Vanoirbeek (Copa Cogeca)

An online press conference will take place during from 13:15 to 13:45.

For more information about the venue, please visit its dedicated webpage

Accompanying persons will have the opportunity to take part in an alternative programme during the conference.
The fee includes a guided tour of the historic center of Trento, lunch in a typical Trentino Osteria,  and a visit to a renowned wine cellar and wine tasting.

For more information about the itinerary of the accompanying persons programme, please visit its dedicated webpage

If you have any dietary restrictions we should be aware of, please let us know in advance.

Day 2 – Thursday, 3 August 2023 (8 to 12 p.m.): Gala Dinner

Rotari Winery, Mezzacorona

For more information about the venue, please visit its dedicated webpage

Day 3 – Friday, 4 August 2023 (7 a.m. to 2:30 p.m): Technical and cultural visits to Melinda’s Underground Warehouses, San Romedio Sanctuary, and Valer Castle + Optional lunch (2:30 to 4 p.m.)

If you need to come back to Trento at an earlier time, please contact our staff for alternative arrangements. The end time (2:30 p.m. without lunch and 4 p.m. with lunch) is the arrival time at Trento’s train station (Piazza Dante).

For more information about the different venues, please visit their dedicated webpage.